BRANDING

Creating worlds doesn't only involve photography. I offer graphic design services, from brand books, identity, and logos to custom shirt designs, providing thoughtful and personalized solutions for each project.

Introducing Wiener Roast - Hand-roasted beans from the magical hills of Mellowtail—where the coffee is bold, and the dachshunds are bolder.

A full-concept coffee line developed and designed by me—from product development and naming to packaging, visual identity, and illustration. From the product and packaging to the branding and the made-up land of Mellowtail, this project was all about building a universe around a single idea.

I created everything from scratch: the name, the tone of voice, the sassy dachshund mascot, and a visual identity that turns a simple drip bag into something with character (and bite).

This is what I love most - crafting entire worlds where design, story, and imagination come together.

Wiener roast

Concept: Alaïa Fonk
Branding & Design: Alaïa Fonk
Copy: Alaïa Fonk

Click here for the full project.

Together with singer Yade Lauren, I worked on several of her album artworks

I directed and shot the album cover based on their brief, handled the final edit and compositions, and ensured the visuals stayed true to the rawness we wanted. Someone else created the Hollywood lettering. This project was about trusting instinct, capturing emotion, and building something that didn’t follow the usual rules.

The artwork for ‘Borderline’ is done by me and shot by Sarah Ann Terschegget.

yade lauren

Concept: Yade Lauren
Photography & Edit: Alaïa Fonk
Production: Iness Moustaquim
Hollywood Sign: Florido
Gaffer: Ottilie Maters

Always believe in the spirits who guide you in finding your true reality.

The fairytale like mural “Unda Bo Ta” wasn’t born overnight. Together with creative and muralist Darrick Marchena

Unda bo ta

Concept: Alaïa Fonk & Darrick Marchena
BTS: Zena Rigaud & Juan F. Biaz