Brand Movie.

“I Like It” tells the story of finding a balance between classics and the untypical. We call it: "The Remix of a Classic," inspired by the 2011 Bingo Players' massive hit "Cry (Just A Little)." Bored with the nine-to-six work-life, she decides to break out from the norm and let go of everything that's considered normal in society.

Written and directed by Alaïa Fonk.

Client: Sorted Management | Production: ALAÏAFONK©